In today’s fast-paced, ever-changing market, businesses that cling to traditional growth methods risk being left behind. Growth hacking isn’t just a trendy term—it’s a strategic approach designed to drive sustainable, scalable growth. By combining creativity, data, and agility, growth hacking has become an essential tool for businesses that want to thrive in a competitive landscape.
(Keep reading…)In a world where attention spans are shrinking and competition is fiercer than ever, traditional marketing simply doesn’t cut it anymore. Growth hacking isn’t just a buzzword—it’s a mindset and a strategy that helps businesses thrive in today’s fast-paced, data-driven world.
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Many marketers have experienced the problem where Google Ads traffic in Google Analytics 4 (GA4) does not always get the correct campaign name. Instead of being correctly attributed as paid search traffic, it may appear as “(organic)” or “(not set)”. This can create confusion and lead to incorrect conclusions about how effective your campaigns actually are.
(Keep reading…)Optimizing for search engines (SEO) is a crucial part of digital marketing. It helps your website rank higher in search results and attract more visitors. In this guide, we’ll walk you through five actionable steps to improve your SEO while also looking at the differences between SEO and SEM.
(Keep reading…)Google Ads has come a long way in the past few years, with artificial intelligence (AI) now playing a central role in how campaigns are managed and optimized. While you might not realize it, if you’re running Google Ads, you’re likely already using AI in some form. Features like Smart Bidding, Responsive Search Ads, and Performance Max campaigns are powered by AI, helping advertisers save time, improve efficiency, and scale their efforts.
(Keep reading…)No matter your job title or seniority level, cookies and online privacy affects everyone. Even if you don’t make your living within the digital world and discuss expressions like attention, awareness, and retention in your daily business, you are just as affected by the digital changes that are happening online. We as private persons are the frontrunners in the changing online marketing landscape. With regulations such as GDPR and E-privacy, we are impacting the digital landscape where privacy is the end goal.
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We at Growth Hackers are happy to announce that we are a Certified HubSpot Solutions Partner!
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Automation within the marketing landscape has increased over the years. Sometimes convenient but with automation comes another type of complexity. In this article, we go through Google’s new campaign type: Performance Max.
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In this article we go through what an attribution model is and how it can help you make better business decisions!
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In this article we talk about priorities in your marketing. Should one think short-term or long-term? Fast conversions or Lifetime Value?
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