AI Overviews

AI Overviews (formerly SGE – Search Generative Experience) are Google's AI-generated summaries displayed at the top of search results for certain queries. Instead of just showing a list of links, Google generates a summarizing answer based on information from multiple web pages, often with source citations.

Why are AI Overviews important?

AI Overviews are fundamentally changing how search results appear and how users interact with them. They contribute to more zero-click searches while creating new opportunities for brands that are cited as sources.