Adwords

Adwords was Google’s former name for Google Ads. When they gave the advertising tool a new look, they also decided to rename it as over the years it has also included banner advertising on Google Display Network (GDN) and video advertising on Youtube. Adwords core product was keyword advertising and is still the core of Google Ads.

This is an entry in the Growth Hackers glossary, where you will find our definitions of terms that may be good to know.