Facebook advertising for crowdfunding projects
Enventys Partners is an agency that specializes in crowdfunding, market validation and product development as well as e-commerce, all under one roof.
Latest posts
A B2B Guide for Outbound Enterprise Sales and ABM
Brandon Redlinger from Engagio (Director of Growth) describes his view on the so-called ABM (account-based marketing). We saw his speech at the Growth Marketing Conference in San Francisco.
Shawn Hansen – 4 kinds of marketers + 3 kinds of CRO to keep track of
Shawn Hansen, CMO at Heap Analytics, and who previously worked at Mixpanel and Microsoft, says that marketers today can be business leaders because with the help of data they can keep track of the complete customer journey, and can see and influence which customers give the highest LTV ( Customer lifetime value).
Data tracking – how long does it take?
Whether the goal is increased sales or lead generation, app downloads or a product launch, the first thing we do is set up rigorous data tracking. It can take a month or more in calendar time to set up sufficient tracking, get data, check that we have chosen the right measuring points, and validate that we then actually measure what we want to measure, without any error creeping in. This is what takes time! Troubleshooting and resolving special cases, small errors, new ways as developers or designers create infrastructure and content.
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Marketing is changing – it’s getting easier, right?
We see a subtle change in digital marketing – but that will have a big effect. It’s about the way we can reach customers is changing.
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GDPR – the main points and what you just have to do *
The big difference from previous laws that regulated this area is that it allows for extreme penalties – 4% of the company’s global revenue up to 20 million Euros.
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Facebook “removes” companies and organizations from the news feed
Mark Zuckerberg announced in the days (January 11) that the spread of updates from organizations and companies in Facebook will be dramatically reduced by giving them up to 5x less organic reach.
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What does successful growth hacking look like?
Article 2 in the series “Why you need to know about Growth hacking”.
In part 2 of the article series “Why you need to know about growth hacking”, we dive deeper into how to work with growth hacking, what the effects will be and which success factors are central. If you have not read part 1 yet, it is here: “What is growth hacking?“.
Successful Growth Hacks
First, some examples of classic and common growth hacks which are the result of having growth hacking as a mindset.
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