Optimize for fast conversions or Lifetime Value?
In this article we talk about priorities in your marketing. Should one think short-term or long-term? Fast conversions or Lifetime Value?
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Latest posts
Create a channel strategy that maximizes ROI
It can be a tricky thing to know how to allocate your budgets on various channels. In this article, we highlight the importance of harmonizing your channel strategy.
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Traceability after the phasing out of third-party cookies
In this article we go through what a “cookie” is and why we are so dependent on them and tips on how to succeed with Growth Marketing in a landscape without third-party cookies.
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Growth Hackers Sthlm has been named a 2022 Google Premier Partner
Stockholm-based digital agency Growth Hackers Sthlm AB has achieved 2022 Premier Partner status in the Google Partners programme.
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What Does Successful Growth Hacking Look Like?
Successful Growth Hacks
To get you started, here are some examples of iconic real-life growth hacks which are the results of having an effective growth hacking mindset.
5 Concrete Tips for Becoming a Better Advertising Client
To increase the value of your advertising, you need to continually learn more about your audiences and understand how you can use these insights, as well as how Google and Facebook’s platforms work. Here are five tips that you or your agency can implement directly to increase ROI from your advertising budget.
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Facebook advertising for crowdfunding projects
Enventys Partners is an agency that specializes in crowdfunding, market validation and product development as well as e-commerce, all under one roof.
A B2B Guide for Outbound Enterprise Sales and ABM
Brandon Redlinger from Engagio (Director of Growth) describes his view on the so-called ABM (account-based marketing). We saw his speech at the Growth Marketing Conference in San Francisco.
Shawn Hansen – 4 kinds of marketers + 3 kinds of CRO to keep track of
Shawn Hansen, CMO at Heap Analytics, and who previously worked at Mixpanel and Microsoft, says that marketers today can be business leaders because with the help of data they can keep track of the complete customer journey, and can see and influence which customers give the highest LTV ( Customer lifetime value).
Data tracking – how long does it take?
Whether the goal is increased sales or lead generation, app downloads or a product launch, the first thing we do is set up rigorous data tracking. It can take a month or more in calendar time to set up sufficient tracking, get data, check that we have chosen the right measuring points, and validate that we then actually measure what we want to measure, without any error creeping in. This is what takes time! Troubleshooting and resolving special cases, small errors, new ways as developers or designers create infrastructure and content.
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