EMAIL MARKETING

Email Marketing is easily described as sending advertising and content through email. Email marketing can be used for a variety of purposes, ranging from building brand awareness to finding new leads or education. What you want to achieve is individual, but to be able to measure and analyze the result, it is often wise to combine your e-mail marketing with a CRM system or a program completely adapted for e-mail such as. MailChimp.

This is an entry in the Growth Hackers glossary, where you will find our definitions of terms that may be good to know.